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Guide to Retool's Pricing Tiers and Packages

Retool stands at the forefront of innovation in the high stakes arena of modern business technology sector. It offers a low-code platform that simplifies the process of building internal applications.

Retool's pricing structure is as versatile as the apps it helps create, offering a range of tiers to cater to different needs and budgets. 

This Retool pricing guide aims to provide a comprehensive understanding of Retool's offerings by breaking down the pricing tiers and their respective features so you can make informed decisions and wisely use this innovative low-code platform.

Retool Pricing Overview

Let's start with the basics. Retool pricing comes in four tiers.

  • Free

  • Teams

  • Business

  • Enterprise

As you move up the pricing tiers, Retool offers increasingly powerful feature sets and caters to different user types and organizational needs. 

Ready to peel the layers back even further on these plans? Here we go!

Detailed Breakdown of Retool Subscription Plans

Retool Subscription Plans

Free Tier: This entry-level Retool pricing tier is perfect for those who want to get a feel for Retool's capabilities. It offers basic app-building features and supports up to 5 users, making it ideal for small teams or individual developers.

Teams ($12/month/standard user* + $7/month/end user~): This tier is designed for larger teams, which unlocks:

  • Unlimited apps and users

  • 5000 workflow runs/month

  • Priority support

  • Staging environment

It's a popular choice for organizations looking to build internal tools for various departments, such as sales, marketing, operations, and more.

*Standard user: Enabled user who built or edited an app or workflow during the billing cycle.

~End user: Enabled user who did not build or edit an app or workflow during the billing cycle.

Business ($65/month/standard user + $18/month/end user): For enterprises prioritizing security and compliance, this Retool pricing plan offers:

  • Advanced user permissions

  • Unlimited modules

  • Audit logging

  • Portals and embedded apps

  • Unlimited environments

It's tailored for companies that handle sensitive data and require robust access controls.

Enterprise (Custom Pricing): This tier caters to organizations with advanced requirements, such as large-scale deployments, custom integrations, or specific security and compliance needs. 

Offerings include: 

  • SAML / OpenID Connect SSO

  • Dedicated technical support

  • Advanced security controls

  • Platform APIs and workflow triggers

  • White labeling or custom branding

Now that you've grasped the basics, let's explore how Retool handles hosting.

Self-hosted vs. Cloud Hosting Pricing Differences

Self-hosted vs. Cloud Hosting Pricing Differences

Retool allows both self-hosted and cloud hosting options, with pricing differences.

The self-hosted option enables organizations to deploy Retool on their infrastructure, providing greater control and customization. This option is typically more cost-effective for larger teams or organizations with specific security or compliance requirements.

On the other hand, cloud hosting is a more convenient and scalable option, where Retool manages the infrastructure and handles updates and maintenance. This option is generally more suitable for smaller teams or organizations that prefer a managed solution.

Curious about how to save some cash with Retool? Let's talk about billing cycles.

Annual vs. Monthly Billing Benefits and Cost Savings

Retool provides flexibility in billing cycles, allowing customers to choose between annual or monthly payments. Annual billing often comes with cost savings, typically offering a discounted rate compared to the monthly option. This can benefit organizations with predictable budgets and long-term commitments to using Retool.

On the other hand, monthly billing offers more flexibility and can be useful for organizations with variable budgets or those who prefer to pay as they go. However, it generally comes at a higher overall cost than the annual billing option.

By understanding these Retool pricing nuances, organizations can make informed decisions and choose the billing cycle that best aligns with their budgetary constraints and usage patterns.

Getting antsy about those monthly or annual charges? Let’s figure out how heavy or light they'll be on your wallet.

Estimating Your Retool Bill

To estimate your Retool costs:

  • Consider the features included in each plan

  • Factor in the number of users

  • Decide between annual or monthly billing

For example, a 20-person team opting for the Teams plan would pay $480/month or $5,760/year.

Benefits of Using Retool

Building internal apps from scratch is time-consuming and costly. Retool simplifies this process, helping businesses to:

  • Automate workflows and processes

  • Consolidate disparate data sources

  • Build custom dashboards and reporting tools

The potential ROI is substantial. Retool can boost productivity, reduce operational costs, and drive better decision-making.

Retool vs. Alternatives

While Retool isn't the only low-code platform, it offers unique advantages:

  • Extensive integration capabilities

  • Robust security and compliance features

  • Strong developer community and support

  • The ability to develop complex, scalable, and enterprise-grade applications from conception to deployment.

Compared to alternatives like Appian or OutSystems, Retool may have a lower total cost of ownership – especially for smaller teams or projects.

Tired of assuming software pricing is set in stone? It's time to think again and explore the art of negotiating discounts, especially with a powerful platform like Retool. 

Strategies for Securing Discounts

Retool's pricing is negotiable like most SaaS platforms – especially for larger teams or enterprises. Strategies to reduce costs include:

  • Committing to more extended subscription periods

  • Leveraging Competitor Pricing for negotiations

  • Providing pricing benchmarks from similar companies


Retool's pricing reflects its powerful yet accessible low-code capabilities. For tech companies or ops/finance teams seeking to build robust internal tools, Retool can be a cost-effective solution.

However, evaluate your specific needs. The Free tier is perfect for getting started, while the Teams and Business plans cater to growing teams and enterprises respectively. The Enterprise tier could be worth the investment, If you need custom deployment or advanced security.

So, whether you're a small startup looking to streamline your operations or a corporate giant seeking to maximize the full potential of your data, Retool has a pricing plan that fits like a glove.

Ultimately, Retool's ROI lies in its ability to supercharge your team's productivity, automate repetitive tasks, and drive more informed decision-making.

Transform your operations with Toolpioneers’ specialized Retool development services. Tap into our expertise and let us tailor solutions that drive efficiency and growth. Get in touch today!

Frequently Asked Questions:

What is Retool's refund policy?

Retool doesn't offer refunds for annual subscriptions. For monthly plans, you can cancel anytime.

Can I upgrade or downgrade my Retool account?

Yes, you can change plans as your needs evolve. Upgrading is instant, while downgrades take effect on your next billing cycle.

How does Retool handle user limits and overages?

Retool doesn't charge for user overages on paid plans. However, exceeding user limits on the Free plan requires upgrading.


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