01 · DefineAgree the outcome and boundary
Align users, value, baseline, scope, constraints, dependencies, risk, success measures, and decision owners.
Evidence: outcome, scope, roadmap, and ownership
02 · BuildEngineer the complete system
Design and implement experience, intelligence, services, data, integrations, infrastructure, security, and operations in working increments.
Evidence: demonstrable capability in the real environment
03 · Prove & launchEstablish production confidence
Complete testing or AI evaluation, security review, release planning, deployment, rollout, adoption support, and stabilization.
Evidence: acceptance, release readiness, and real usage
04 · Operate & transferMeasure, improve, and establish ownership
Monitor outcomes, reliability, quality, cost, and feedback; support the system, document it, and establish the next owner.
Evidence: operating metrics, runbooks, and handover